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News, reviews and articles related to all things digital clubhouses. 

Innovation

Clubland Shines at National Sports Convention Melbourne

Clubland Australia made a significant impact at the National Sports Convention in Melbourne, connecting with over 2,000 delegates from clubs, sporting bodies, councils, and federal government. Making our exhibition debut, we generated substantial interest in our digital clubhouse solutions while Managing Director Lauren Mowen addressed the convention on using technology to grow club participation. The highlight came when Clubland was awarded the Australian Sport, Recreation & Play ‘Innovation Awards’ in the Technology category, recognising our commitment to developing cutting-edge solutions for Australia’s sports and recreation sector.

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Innovation

Beyond the Scoreboard: Reflections from the Digital Sport Business Summit

Marvel Stadium’s Digital Sport Business Summit brought together industry leaders who collectively reinforced a powerful message: community sport forms the essential foundation of Australian sporting culture, not merely a pathway to elite competition. The day highlighted that we’re at a crossroads where grassroots participation and digital transformation must converge to create sustainable sporting ecosystems. While exploring AI and data centralisation challenges, speakers emphasised that technology should enhance human connections, not replace them. Success will come to organisations that effectively balance innovation with tradition, keeping community engagement at the heart of their digital strategies.

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Websites

From Websites to Digital Clubhouses | How Clubs are Engaging Communities Through Purpose-Built Digital Technology

From physical noticeboards with thumbtacked team sheets to today’s digital landscape, the way sporting clubs connect with their communities has evolved dramatically. While traditional websites function merely as digital brochures requiring constant manual updates, true digital clubhouses create living ecosystems that automate content, integrate with competition systems, and foster genuine community engagement. This fundamental difference transforms how clubs operate—reducing volunteer workload by up to 8 hours weekly while strengthening member connections through personalised experiences. For forward-thinking clubs, a digital clubhouse isn’t just an online address; it’s an authentic home where community thrives, just as the physical noticeboard once was.

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Websites

Scaling Customised Solutions in 2025: How We’re Building Personal Digital Clubhouses

At Clubland, we’ve tackled a fundamental challenge: creating unique digital environments for hundreds of sports clubs while maintaining efficiency as a lean startup. Our innovation lies in moving beyond rigid templates to a modular component system that delivers truly customised digital clubhouses. Our automated configuration system instantly applies club colours, sets up custom dashboards, and establishes personalised workflows—all without manual intervention. This approach proves that scalability and personalisation aren’t mutually exclusive. With smart architecture and automation, we ensure each club feels their digital presence is authentically theirs, while maintaining our ability to scale rapidly across Australian sport.

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